549 Colborne Street is strategically located in Brantford’s East Ward, a revitalizing neighbourhood offering strong accessibility and visibility along a major arterial road. The site is designated as an Intensification Corridor and part of the Greyfields Community Improvement Area, making it well-positioned for a low- to mid-rise mixed-use redevelopment with ground-floor commercial and residential units above. Its location provides excellent access to Brantford Transit, the VIA Rail station, Highway 403, and a range of nearby amenities including parks, post-secondary institutions, and grocery stores. The site is currently zoned AS (Automobile Service), which limits uses to auto-oriented commercial functions; however, a zoning amendment could unlock the potential for higher-density, pedestrian-friendly development aligned with Brantford’s intensification and housing goals. The area benefits from CIP incentives that can further enhance development feasibility. With a population of over 84,000 within 5 km, an average household income of $87,128, and over 12,000 vehicles passing daily, the site presents an ideal opportunity for infill development or a multi-unit residential project with strong long-term investment appeal.